By Honda is commemorating the 10th anniversary of its popular family sedan, Honda Amaze. The car, first introduced in India in April 2013, has since become Honda’s best-selling model and holds a strong market position in its segment and the industry. The Amaze has brought joy and pride to over 5.3 lakh customers during the last 10 years and is currently one out of every two Honda cars sold in the country, accounting for 53 % of HCIL’s sales in India. In line with Honda’s unwavering commitment to its customers by providing them with the most advanced products and services, ahead of time, all Honda Amaze sold in India are E20 material compatible since its first launch in 2013.
The Honda Amaze is a contemporary sedan that offers a perfect balance of performance and fuel efficiency. It boasts Honda’s advanced powertrain, striking bold design, sophisticated and spacious interiors, superb driving performance, advanced features, and safety technologies. Over the last 10 years, the model has seen a host of updates including two generations and multiple other updates. It is one of the best-selling sedans among personal buyers, appealing to both first-time buyers and those seeking an upgrade from smaller vehicles.
The 1st Generation Honda Amaze, launched in April 2013, sold 2.6 lakh units till March 2018. In its 2nd Generation, Honda Amaze has sold 2.7 lakh units since its launch in May 2018, making it one of the most popular brands in the country. The Honda Amaze is manufactured exclusively in India at Honda’s Tapukara plant in Rajasthan, catering to both domestic and export business. The Made in India Honda Amaze is exported to South Africa and SAARC countries. With a strong network of 325 facilities in 236 cities across India, Amaze has developed a strong popularity and presence in Tier 2 and 3 markets, accounting for 60 % of model sales in these regions.
