By Tata Motors trademarked the name Azura. It’s widely speculated that this trademark corresponds to the production name of the highly anticipated Tata Curvv concept. First introduced as an electric vehicle concept in 2022, the Curvv created quite a buzz in the automotive world. Building on this momentum, Tata Motors unveiled the internal combustion engine (ICE) version of the Curvv at the 2023 Auto Expo in January. With the successful launch of the Nexon facelift, which shares the same design language, the automaker is now gearing up for the production version of the Curvv, likely to be known as the Tata Azura.
The Tata Azura is expected to share its platform with the Nexon, maintaining the brand’s signature design elements at the front. However, Tata may tweak the bumper and nose design to establish a clear distinction between the two models. The real divergence begins beyond the B-pillar, where the Azura will adopt a captivating SUV coupe design featuring a gracefully curved roofline. The interior of the Tata Azura is likely to resemble that of the Nexon, albeit with some changes in textures and colours to create a unique identity. Tata Motors might also introduce distinctive features, positioning the Azura as a premium offering above the Nexon in their product lineup.
In terms of powertrain options, the Tata Azura is expected to offer the same 1.2-litre turbo petrol engine producing 120 HP and 170 Nm of torque, along with a 1.5-litre diesel engine producing 115 HP and 160 Nm of torque. Additionally, an all-electric version of the Azura is in the pipeline, mirroring the specs of the Nexon EV, available in Medium Range and Long Range variants. Tata Motors continues to demonstrate its commitment to innovation and electrification, with the Azura being just one of the exciting offerings in its evolving portfolio alongside upcoming versions of the Harrier and Safari, as well as their electric models, all nearing their final testing stages.
