By Hyundai is one of the manufacturers which know the Indian market very well and the company introduced the N Line, which is a slightly sporty variant compared to the regular model but doesn’t come with full performance upgrade like the N models. The Korean manufacturer first introduced the N Line in September 2022 with the introduction of i20 N Line model followed by the introduction of Venue N Line later. Both these N Line models have been very recieved by the customers.
According to Hyundai, the company has sold more than 22,00 units of the N Line models in India, which is really good considering that Indian market generally don’t accept performance variants because most of the customers are focusing on value point. The Venue N Line and i20 N Line contributed to around 20 per cent of the overall sales of Turbo variants. Along with men, women customers are also showing good demand for the N Line variants.
More than 13 per cent of women buyers choose the N Line variants, which is above the current industry standards. Another interetsing part is that, Hyundai offers the N Line in two variants but 82 per cent customers choose the top-end variant as it comes fully loaded. Thanks to this success, Hyundai has expanded the N Line up with in India with the launch of Creta N Line and it is priced just Rs. 30,000 more than the regular variant.
